Learn more about the work that we do to drive our brands, and our partners.
We recruited our listeners to join a host of Astro's personalities to form the Dugong All-Stars; and take on the original Harimau Malaya!
At hitz fm, a group of Superheroes roam the streets to save everyday people's lives from boredom with games and goodies.
Watch Radio ; A new revolution in the way radio is consumed.
Serial Pei; a hugely successful Web Drama series starring Malaysia's most loved Tamil announcers from THR Raaga.
PETRONAS is known for their heartfelt TVCs during festive celebrations.
This was a cool multi-platform integrated campaign we did with Shiseido Malaysia.
We’ve done some great campaigns with various brands in the Banking industry, ranging from purely on-air advertising
DiGi wanted to shout about their partnership with Malindo Air, where their listeners can enjoy FREE mobile internet in the air when they fly with Malindo Air.
Mercedes; a brand for the older generation. Really? Well, not really. That’s exactly what Mercedes wanted to change; consumers’ perception as an “older” brand.
Everyone loves buzzword. And right now, one of the hottest in radio is content marketing. But what does it mean you ask?
Radio is a great platform to reach out to people.
Can a pair of jeans become your best friend?
Sony wanted to create hype about the new Xperia C3. The challenge was to create a fun campaign that especially highlighted the phone’s amazing camera.
Wonda coffee was looking to strengthen their hold on canned coffee drinking in the local market.
Together with Mister Potato, Astro Radio brought food and laughter through Gelak Ketawa bersama Mister Potato!
Mamee Chef was awarded the #1 spot on The Ramen Rater’s Top Ten Instant Noodle Cup Of all Time 2014 list!
Award winning S P Setia is a market leader in property development in Malaysia.
Event managers, DP GANAA Network hosts many Indian themed fairs.
Rev-kan Your Padang was created in response to a Permanis challenge to create a connection with Malaysian football fans in the lead up to the World Cup.
Over the World Cup season, Digi ran a campaign that combined their commercial message with Astro Radio Content.
During the Raya-Ramadhan season, RHB wanted a campaign to raise awareness about their Easy By RHB services.
For the past three years Nippon Paint, a very visual driven product
We Chat is a social media chat platform that joined us for the inaugural Anugerah Meletop Era.
Systema toothbrushes was looking for a unique way to engage with the young Chinese market.
Tesco came to Astro radio us asking how we could support their 2014 Chinese New Year activity
We invited Ford to join us as the key partner of the hitz birthday invasion.
Mohd Syami, Marketing and Public Relations,Honda Malaysia likes how the Honda gets to “drive” the different cars on Mix FM Breakfast to higher grounds.
Astro Radio suggested a campaign on the No.1 Tamil radio station THR Raaga; and we picked the festive season to create BOH’s event.
Digi teamed up with Era.fm on a ‘never been done before’ Twitter- Radio campaign in collaboration for Aizat’s new song
Thinking about Baby and You is Pureen’s philosophy; and that philosophy was a perfect fit for Era’s Gugu Gaga Era campaign.
The Nippon paint makeover campaign ran across three Astro radio stations, My FM, Era FM and THR Raaga in 2013
Sheikh Fahmy Sheikh Mohamed, Chief Marketing Officer of UNITAR International University loves the way radio campaigns elevates a brand to a higher level.
GoodMorning was a relatively new brand in the market.
Tropicana Twister’s main challenge is the fact that juice consumption is seasonal, peaking at festive months.
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